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The King returns to the Rock

'Burn'n Love' will reignite everything Elvis with Maui Theatre weekly shows

December 19, 2013
By MICHAEL PULLIAM (mauibackstage@gmail.com) , For The Maui News

When you think about cottage industry and the logo embossed schwag that goes with it, no other entertainment icon can touch Elvis-biz. Not only has Elvis remained popular more than 35 years after his death, but all-things-Elvisy have made more money than the King did in his lifetime. From countless rereleases of his recordings, movies, the Graceland tours and even commemorative ceramic Jim Beam bottles with a music box inside that plays "Are You Lonesome Tonight," Elvis is alive and well.

 
 

 

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